Technology & Non-Profits: It is Okay to Use What Has Been Used

I remember a friend of mine who worked a six month contract for a non-profit commenting that the organization thought that since they were sending her to a volatile area, it would be wise for her to have a Blackberry for quick communication. The catch: she would have to buy it herself. Naturally, [...]

When the medium fails the audience…

I subscribe to a particular channel on Youtube. Everyday I religiously check in on the newest installment of my obsession and savor each minute of it. Imagine my surprise and annoyance when I checked in last week and it was not there. All my favorite videos had suddenly become obsolete and I [...]

A Good Presenter…

It is imperative that like employees of for-profit organizations, those of non-profits learn the art of presentation giving. It is not enough to simply have a good topic or even great things to say. Presenters must learn to romance and engage an audience, for their presentations to be successful.
I recently sat in on a [...]

“Not For Profit” Doesn’t Mean “No One Profits”

It is  sad and unfortunate  when a non-profit organization folds.  Often, these institutions are created with high-minded, altruistic motives – to aid the poor, tho feed the hungry, to jettison health research, to provide vital educational support or to facilitate personal growth and development.
The great thing about effective non-profits, is that through the sheer strength [...]

Creativity and Non-Profit Marketing

There’s no question that securing my interest and engaging me at 12 years old was a simpler matter for marketers then than it is for them to grab the interest of 12 year olds today. Marketers have become more creative, there’s no doubt about it. Earlier this month two marketers scared [...]